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How the @#$%&! do you transform the system?

A very interesting thing for those of us who seek to transform the system is to understand precisely how these transformations take place, to be able to channel them in the desired direction. When we started this adventure called Cirklo, one of the most recurrent discussions was “how the @#$%&! can we transform capitalism?”

Five years later we’ve learned more about systemic change. That’s one of the reasons we are currently part of B Corps (System B for Latin America), a global community of companies that have a shared purpose:

“To transform businesses into a force for good, using the power of the market to solve social and environmental problems.”

Published by: cirklo
1 February, 2018
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Post de Medium
What I learned “hacking” for humanity

Last week I participated in my first hackathon! I was very interested in getting into the heart of this world to understand what it’s all about, and above all, to learn how it can help solve complex problems. This article in the Guardian explains much of that enthusiasm very well, stating that the world needs more entrepreneurs able to:

 

“… hack the hell out of the current system, destroy it and create new systems.”

Published by: cirklo
1 February, 2018
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Evidence Tool
Published by: cirklo
1 February, 2018
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Post de Medium
Experience and purpose: On how to bring out the best in your team

Experience is an 11-letter word that means many things.

It means that someone was able to apply certain knowledge that he read or learned somewhere, which he internalized and, finally, became a part of him. It means that we’ve developed the ability to detect patterns in a problem or situation and can get ahead with an appropriate reaction or solution.

Experience, in other words, makes you better and more efficient at what you do — but it can also be an obstacle.

Published by: cirklo
1 February, 2018
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Post de Medium
An experience in adaptive workshop

The setting: three heads, three workshops, three languages

Together with Natura and Maker Brands, we experimented with a process of adaptive workshop, design and quick iteration of workshops on user understanding and the extrapolation of cultural trends.

Our daily bread here at Cirklo consists of creating-testing-learning and validating hypotheses continuously through small experiments, with human material subject to the changes we want to achieve.

What was particularly challenging in this run was the complexity exerted by the number of decision makers involved in its design (Natura — the boss, in other words, the client; Maker Brands — the main advisor, and Cirklo — the local expert), and the limited amount of time (3 workshops in 5 days), as well as the need to incorporate the findings into the process as they were generated. These restrictions ended up being an advantage.

Published by: cirklo
1 February, 2018
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Post de Medium
Legitimising areas of innovation in Mexican companies

At Cirklo, we know that the main challenge that corporate innovation leaders in Mexico face today lies in legitimizing this very area in order to obtain resources and launch it. That is, more than working to innovate, they feel pressured to convince an entire organization about the importance of doing it. This is mostly due to the lack of having a strategy that allows these leaders to report results in the short term.

In this article, we will analyse the challenges that hinder getting the resources throughout the different stages that an innovation area goes through before yielding its first results. This analysis is based on the Framework of Innovation Culture, which we describe below, on conversations that have taken place in the span of 5 years, and 7 projects to structure areas of innovation with leaders in the following sectors: microfinance, insurance, loyalty programs, retirement fund management, banking and construction materials.

Published by: cirklo
1 February, 2018
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Post de Medium
The endless hope of educating

A personal passion for education finds its place at Cirklo, a social innovation consultancy firm, to face Mexico and Latin America’s educational challenges. 

“The American dream is dead” is a saying that is often heard in the United States and the world, especially in 2017. According to statistics, this is an accurate conclusion. But I’d like to provide another version, a less numerical and familiar one. Using this version, I’d like to show you the ways of formal and informal education, and how these have driven me to be the person I am today as I write this.

Published by: cirklo
26 January, 2018
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Design and strategy: How we reinvented ourselves without perishing in the effort

What happens when you try to redesign the brand of one of Latin America’s leading innovation consultancy firms through a co-creation process with all its team?

The result is incredible and it perfectly portrays the team’s motivations and essence.

Cirklo was born 5 years ago with the intention of using innovation and design to improve things in our country and make a real impact. We recently decided to renew ourselves and achieve the transformation from within, by undertaking a process of image redesign and communication strategy executed by our own team.

Published by: cirklo
25 January, 2018
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Post de Medium
Notes on the Theory of Change and how to re-think, re-order and re-make a social change

Have you ever felt that you drown in a puddle? Have you ever been so immersed in something that having a fresh perspective is a challenge? If you love the detail and you stick in the granular I have good news; The theory of change (aka ToC) can get you out of the deeper waters and take you afloat.

One day Peter Ptashko appeared in Cirklo’s offices, with his British accent and a recent tan from his honeymoon in the Caribbean. Peter led 9 members of Cirklo in a generative ToC workshop. We started with three projects of social and environmental change within which we define the following missions:

Published by: cirklo
25 January, 2018
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Post de Medium
Design and education: the ideal combination

There are things that I simply have a hard time remembering and learning: news, formulas, directions, data, routes, etc. It happens to me all the time and it’s normal, to a certain extent.

I’m the type of person who forgets people’s names; I don’t do it on purpose, I just can’t remember them. Oftentimes I only remember the first letter of the person’s name. If it were socially acceptable to greet everyone by their initial, I’d save myself from multiple embarrassments.

People have suggested countless times I associate a person’s name with a thing or an animal. Although it works very well with certain people, the truth is, it’s not as effective for me. What I do believe is that this innocent exercise holds one of the fundamental secrets for education.

Published by: cirklo
30 March, 2017
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